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Packaging Design Essentials: Turning Products into Shelf Stars
Course Description:First impressions matter—especially on the shelf. This course gives you the skills and insights to create packaging that’s not only visually stunning but also strategically effective. Learn how to design for print, consider materials and sustainability, and ensure your packaging stands out in competitive markets. You’ll walk away ready to design real-world packaging for […]
Description
Course Description:
First impressions matter—especially on the shelf. This course gives you the skills and insights to create packaging that’s not only visually stunning but also strategically effective. Learn how to design for print, consider materials and sustainability, and ensure your packaging stands out in competitive markets. You’ll walk away ready to design real-world packaging for food, beauty, tech, and more.
Course Format:
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HD video modules with packaging examples
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Walkthroughs for dielines, mockups, and 3D presentations
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Practice assignments and critiques
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Downloadable packaging templates and guides
Duration:
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7 hours of video content
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Estimated time to complete: 3 weeks (self-paced)
What You’ll Learn:
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Fundamentals of packaging design (form, function, branding)
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How to work with dielines, folds, and print specs
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Visual hierarchy and messaging for packages
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Using mockups to present packaging designs
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Tips for sustainable and eco-conscious design choices
Who This Course Is For:
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Graphic designers interested in product and retail design
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Branding professionals and entrepreneurs launching products
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Anyone looking to expand their design portfolio with packaging projects
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