Description

Course Description:
Learn how to create a compelling brand identity from scratch, focusing on both the design and the strategy behind it. This course covers brand research, developing your brand voice, designing key brand elements, and creating a strategy to ensure your brand resonates with your audience.

Course Format:

• Video lessons with branding exercises and strategies
• Downloadable resources for branding (templates, color palettes, font pairings)
• Case studies and examples of successful brand identities

Duration:

• 9 hours of video content
• Estimated time to complete: 3-4 weeks (self-paced)

What You’ll Learn:

• Conducting brand research and defining brand values
• Designing logos, color schemes, and typography for brand consistency
• Creating brand guidelines and messaging
• Developing a cohesive marketing strategy that aligns with your brand vision

Who This Course Is For:

• Designers and entrepreneurs looking to build a strong personal or business brand
• Creatives wanting to work on branding projects
• Marketing professionals and consultants